6 Reasons Why Simple Website Design Is Best for Your Site

designing a website

With website design, there are certainly different schools of thought present. Some people believe that more is more, while others believe that less is more. The latter is what we call simple website design.

So, what is a simple website design? Essentially, it is a design philosophy that believes that the best websites are those that are easy to use and understand. This means keeping things clean, organised, and uncluttered.

So, is a simple website design the best for your site? That really depends on your goals and your audience, but this specific type of design certainly provides plenty of advantages. Here are some reasons why simple website design can be rather appealing:

1) More Conversions

One important thing to consider when building a website is conversion. In other words, you want to design a site that encourages your visitors to take action. The problem with many websites is that there is so much going on that it can be difficult for visitors to focus on what they need to do. Simple website design helps remove distractions and makes it easier for visitors to take action.

2) Fewer Distractions

Of course, the last thing anyone wants to do is distract or overwhelm your site visitors. If they can’t find what they’re looking for or are confused by too much information, they will likely leave your site and never return. Simple website design helps keep your visitors focused on the most important things.

3) Timeless Feel

Another important thing to consider is the feel of your website. Ideally, you want to create a website that looks great now but also in five years. The last thing you want is to redesign your site constantly because it looks outdated. Simple web design can create a site that has a timeless feel to it.

4) Good User Experience

A good user experience is considered a necessity, and it is, luckily, a key element of simple website design. The user experience is how a user interacts with your website. It includes everything from how easy it is to navigate to how engaging the content is. Good user experience is essential for keeping your visitors on your site.

5) Information Clarity

The goal of a simple website design is to help users find information easily. This means that your website should be easy to navigate, and your content should be easy to read. Any website should be designed to make it easy for users to find the information they are looking for. The content should be simple to understand and easy to read as well.

6) Quick Loading Speed

An incredibly significant factor to consider when designing a simple website design is the loading speed of your website. Visitors will not stay on your site if it takes too long to load, and most website designs may be too packed. Get a simple website design and test your site on different browsers and devices to make sure it loads quickly.


A simple design can help you to save money and time, and it can make it easier to update and maintain your website in the future. That and all the reasons above showcase that a simple website design is best for your site.

Trying to look for a web design company in Edinburgh? Digital Marketing Scotland provides world-class SEO, PPC and digital marketing consultancy to grow your business. Get in touch with us today!

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